Are you wearing multiple hats at your company? Are you tasked with making sure your company is competitive in the market? Below are quick tips you can implement in no time to make sure your website is competitive.

  • Is your site mobile friendly?  With mobile use on the rise, nearly 60% of all searches are done on a mobile device.  Google prioritizes sites that are optimized for mobile devices. You can minimize lost business opportunities by ensuring your customers can easily navigate your website on any device.

 

  • Is your website up-to-date?  Did you know that 88% of people research a website before visiting in person or making a purchase?  Stale content hurts search engine ranking and creates mistrust with your customers. Add new content related to product and service updates, new offers, videos, tutorials & how-to instructions to give your visitors a reason to come back to your website.

 

  • Did you know visitors love video? Your website has less than 20 seconds to capture your clients’ attention, use video to draw attention and keep them on your site. A great video simplifies your messages and engages your visitors. Create product videos or overviews, client testimonials or share stories from your team and show your company’s

These are just some of many ways you can improve the effectiveness of your website.  Want to know how your website is performing? Get your score in under two minutes.